Many see the benefits of buying an electric vehicle, whether the appeal of sustainability, technological advantages, or cost savings. But as the market becomes flooded with new cars from new manufacturers, each with a bevy of new features, how do you determine what’s right for you?

“Nine out of ten people wanting to buy an electric car say the market is too
complicated. How can we make their experience simpler?”

This was the question posed to Aerium Ventura by a Danish client looking to make sense of growing, feature-heavy, and confusing market for consumers. Our answer was simple – to help buyers you need to help dealers. A B2B2C solution was needed.

With a focus on commercialization, investor relations, and productization, we
helped the client by developing a new B2B model that turned their platform into a sales resource for dealers. This in turn created an appealing opportunity for new investors.

The constantly updated platform now gives car dealers every conceivable piece of electric car information. This can be cross-checked against customers’ needs and wants, and competing brands and car models. Buyer-relevant guidance allows dealers to tailor advice to customers – allowing them to select the perfect model before purchase.

The result?
Car dealers have every electric car model, option, feature, and detail at their fingertips, bringing clarity to a chaotic market.